Arsip Kategori: Online Business
13 Ways to Promote Your Next Blog Post
1. Pitching Other Bloggers
One of the most effective ways of getting the word out about a new post is to let other bloggers know about it. There isn’t much more powerful a way to find new readers than another blogger recommending something you’ve written to people who trust them.
Getting other bloggers to link to your posts is not always easy though – particularly in the early days of a blog or if you don’t have some sort of profile or pre-existing relationship with the bloggers that you’re pitching. However it isn’t impossible. Here are a few tips on how to pitch your posts to other blogs:
- Relevancy is key – don’t pitch stories to other bloggers that have little or no relevance to their blog. You’ll just be wasting their time and yours.
- Only pitch your best posts – you will have a much higher success rate at getting a link if you only do it with your best stuff. I would only ever do this with around 1-2% of my posts.
- Give them an angle – don’t just shoot the link over – tell the blogger what the story is about and why it might be relevant to their blog. Save them a little work by showing how the post might be interesting to their readers.
- Keep it brief – if the blogger wants lots of details about your post they’ll click the link. Be to the point, communicate what you need to say and then let the blogger get on with their day.
- Be polite – don’t assume you’ll get the link or insist that they link to you – make the suggestion and let the blogger decide if it’s relevant for them.
- Be personal – use their name, their blog’s name and show you are not just spamming thousands of blogs with your email.
Read more tips like these on pitching other bloggers at 13 Tips on Asking other Bloggers for Links.
2. Social Messaging
An increasingly large source of traffic for my own blogs over the last year has been Twitter and other social messaging sites (like Friendfeed and Plurk). I use a mixture of automated tools and personalized tools to drive this traffic. On twitter I use TwitterFeed to tweet items from my blog’s RSS feed.
I find that this works best if your blogs feed is not the only thing that you’re putting up on Twitter. Add your own personal tweets, link to other people’s content, ask readers questions etc – the more you mix it up the more effective your own automated tweets will be accepted and clicked upon by your followers.
Don’t be afraid to use social messaging to promote posts that have good discussion on them also. I find that 12-24 hours after my post goes live can be a good time to shoot out another tweet if there’s a particularly hot conversation going on (in fact this can drive even more traffic than the first TwitterFeed automated tweet as it alerts your followers to a conversation rather than just content).
3. Social Bookmarking
This is something that I only do on selected posts – those that I think could do well on bookmarking sites like Digg or StumbleUpon.
I won’t go into great depth on this topic in this post as I recently wrote on how to get to the front page of Digg and have posted other tips at Using Social Media Sites to Grow Your Blog’s Traffic.
4. Internal Links
A great deal of blog promotion tips focus upon how to promote your blog on other people’s blogs and sites – but a great way to promote your blog post is to do it on your own blog.
One thing that I try to do with my best posts after I publish them is to think about where I could promote it on my own blog.
While it is at the top of my blog’s front page (the primary place to promote it) if you think hard you’re bound to find a few other posts in your archives that you could link to this new post. Find places where you’ve covered similar topics before and add your link as a ‘related reading’ link or even add a link to your new post within the content of an old post.
You might also want to add your new post to previously written ‘sneeze pages‘ or your sidebar if it’s a key post. Every link you add on your own blog to your new post potentially sends your current readers to your new post but also helps your blog with Search Engine Optimization (internal links count too).
5. Newsletters
If you have a newsletter list on your blog and you’ve written what you consider to be a key blog post – include a link to it in your next newsletter. Doing this will drive traffic but also signal to your readers that it’s a pillar post that you feel deserves their attention.
As with each of the points above – only do this with your best and most relevant posts. If you do it with every post reader will become desensitized to your recommended reading.
6. Other Blogs Comments Sections and Forums
NOTE: tread carefully with this one and only do it occasionally and in a way that adds value.
If you’ve got a post that you think relates strongly to something that another blogger has written about or that is the topic of discussion on a forum – leave a link to your own post.
The key to pulling this off without being labled a spammer is to leave a genuinely useful comment on the blog or forum. The comment itself should add value, be right on topic and contribute to the conversation. Then if you include a link introduce it with a ‘I’ve written more about this at….’ type comment rather than just a spammy call to action.
The other option is to email the other blogger first and ask if they’d mind if you leave the link. You might even find that the blogger will add the link to the post itself (don’t assume this).
7. Email Signatures
If you use a service like Feedburner they have a little widget that you can add to your email signature that highlights your latest blog posts. I’m not sure how effective that this is at driving traffic but the principle is a good one.
I know of a couple of bloggers who do the same thing by hand – they pick one or two of their latest key posts and add links to them as ‘featured posts’ in their email signatures. Many of us have links to our blog’s main URL in our email signatures but it strikes me that a link to a recent individual post could actually be more effective as it sends people to your very best content – food for thought.
8. Followup Posts
If you’ve just written a post that you feel is important a great technique to give it a second round of attention is to write a second post extending the first in some way.
This technique is very powerful at adding a sense of momentum to your blog.
‘Treat every post as an introduction to your next’. Here’s an image that describes this process taken from How to Keep Momentum Going by Building on Previous Posts.
Extend-The-Life-Of-An-Idea
Also check out how I use Mind Mapping to extend posts and do followups like this.
9. Advertise Your Post
This one won’t be for everyone and is definitely only for those special posts that you write that you particularly want to drive traffic to – but why not put a little budget aside to promote a post with some advertising.
Key posts that have a high ‘usefulness factor’ to potential readers are a great way to find new loyal readers to a blog. Rather than advertising the front page of your blog a high quality post can actually be the perfect landing page for an advertisement.
There are a variety of ways to advertise a blog but one of my favorites is on StumbleUpon where you can actually start an organic rush of traffic to a good blog post with a relatively small budget. Learn more on how to do it at Run a StumbleUpon Advertising Campaign for your Blog.
10. Write a Press Release
some press release services don’t cost anything (or much) and they can be surprisingly effective with a little luck.
11. Pitch Mainstream Media
some posts will have mainstream media appeal. Shoot a paper, magazine, TV or Radio station an email – you might get lucky.
12. Article Marketing
while I’ve never done article marketing I know a few bloggers who swear by writing articles for ‘free article sites’ as a way to promote themselves. While they often include links back to their main blog in these articles I think there’s some strong arguments for doing it to individual posts.
13. Add a Comments Competition
if you want to increase reader interaction on a particular post run a comments competition where you give one commenter a prize. To increase the ‘quality’ and not just ‘quantity’ of comments offer a prize for the ‘best’ comment rather than a random comment.
3 Tips to Increase Your Adsense Revenue
Many webmasters are using Adsense as there main source of earning online through there website. And many webmasters lack to earn proper from Adsense. So, I am going to share 5 simple tips to help you earn more from Adsense.Google Adsense logo
Just follow this simple tips and you can increase your Adsense earnings.
Increase Your Readership
Everyone knows that Traffic is the key. But, you don’t know that simply generating traffic to your site or your blog help you. You would need some readers who cares to come on your site and read your content. So, I would share some tips below for increasing your readership of your blog.
1. Update Your Blog Or Site Frequently:- That is just a simple task for any blogger or a website owner, but it helps a lot in increasing your adsense income. The reason is simple when your blog or site get updated with some new information the readers would be interested in reading that. That means, you get the traffic which is returning.
2. Blog Commenting:- Well, Blog commenting is a hidden secret and I think that most of bloggers under estimate this and does not properly use it. I have experienced it myself and I know how important it is. You can find more reasons about Why Commenting Is Most Important For Bloggers?
3. Give Some Link Love:- Linking to other peoples site or blog always helps you get more and more readers. The simple reason behind it is people love to get backlinks and they would stay in your touch so you notice them and give there site or blog some love.
4. Interact With Your Commentators:- It’s probably a good way to get more comments as well as get returning readers, there are chances that you can get few subscribers of your content which means whenever your article would be posted on your site/blog the subscriber would likely check your site or blog.
Ads Placement
Ads placement is one of the important factor for increasing your Adsense earnings. If your ad placement is good then you can easily get more click then usual. Here are few tips that can help you improve your Adsense earnings as the specific placement would get you more clicks.
* Adsense In Content: There are many webmasters trying this out. And all of them have been successful in getting more and more clicks by placing there ads in content. When you place your ad in content then there are more chances that your readers find some interesting advertisement and clicks on it. I myself display the ads in content, which helps me to earn good.
* Backgrounds: It’s always best to tweak the colors of your Adsense ad placement to match it with your theme, so it don’t look like a Google ad and look like a part of your site. It helps you get more clicks. But, some time it can be wrong as well.
Choosing High Paying Keywords
If you’re using Adsense from time then you would likely know that there are different types of paying level for different keywords. They all depends upon how competitive the keyword is. Like if your keyword is related to Health then you are likely to earn more then any gaming keywords. As because the advertisers in Health keyword pays more per click then the advertisers in Gaming keyword.
Conclusion
There are certainly many more ways to increase your adsense earnings, just you need to be careful and do many experiments. Please share your tricks and techniques with us via the comment form.
Some Tips to Increase Your Adsense Revenue
Google Adsense is now the premier online earning opportunity in the internet today. Who does not want to earn extra or substantial income for just publishing advertisement for your website? It’s free and easy to set up. But the most difficult thing in Adsense program is how you can earn significant amount per click.
Most webmasters and bloggers alike have crave to have a high paying adsense ads. Although getting traffic is the other stumbling block in your online business success, earning a significant amount per click in your ads is another story. Advertisement earnings vary from $0.01 to a couple of dollars per click and I am sure you don’t want to earn cents in your business. Let me site some good information on how to increase your google adsense earnings.
Design the best Ad Format
Adsense format is easy to set up. You have to choose the best design of ads to suit your website or blog design. Choose the right font, font color, border, url color and ad type. If your website background is blue, choose the right color for your ads to blend effectively with your website design. Choose the right ad type, it can be a link unit, horizontal, leaderboard, skyscraper or anything that can match your web pages design. You have to consider the design to make your site not ultimately made for adsense but to show that you have great content on your site for your readers.
Get the best Keywords
Search the best keywords for your website or blog. Use keyword tools to analyze which keywords in your niche are high paying. When you know what keywords to implement on your site, use it to describe your site in your meta tags and meta description. Picking the right keywords are essential to your adsense success.
Have the best Content
Always remember to offer something for your readers. Regularly update your blogs or websites with good quality content with your high paying keywords. Remember that Google shows advertisement in adsense depending on what content it feeds from your page. Having good quality content will show high paying and relevant ads.
Track your Adsense Earnings
Tracking is very important in your adsense business. Always track on what ads perform best for you. Track the best web page that recieve more impressions and gets more clicks. Use Google Adsense Filter settings to block ads that does not convert well. Although adsense program has limited features when it comes to tracking, always remember these simple task to perform when analyzing your adsense earnings.
There you have it. I hope that you learn from this simple advice regarding increasing your adsense earnings.